Fiduciary Partners LLP
Fiduciary Partners LLP 

Our investment philosophy

Fresh ingredients, long cooking

It is no surprise to us that our investment style is appreciated and validated by clients who are themselves leaders in the financial sector. The investment equivalent of slow cooking, we are confident it leaves a better taste in the mouth and a longer lasting feeling of satisfaction than the quick fix and sugar rush of 'investment fast food' - the 'Five Shares You Must Buy NOW!!' or 'Sell Everything!! Armageddon Is Nigh!!' mentality.


What are the key principles? First, we believe that there has to be a sound academic rationale behind the way in which we invest, but also an understanding of the behavioural traps we can all fall into as investors (click here to watch a useful presentation on behavioural biases). Second, we try to capture the historic systematic excess returns from certain types of company shares, with the standard caveat that past performance is no guide to future returns.


We are generally unconvinced that paying high fees for investments correlates with how well they perform (counter-intuitive, granted, in a world where more expensive items tend to be better and more long-lasting than cheaper items). It is often the case that a fund with an annual charge of 0.25% can capture market returns just as well as a fund charging 1.75%, and whilst we recognise that some fund managers are able to ‘beat the market’, very few can do so on a consistent, long-term basis.


Sometimes, though, it may be necessary to pay a little more for access to specialist markets where cheaper access is simply not possible, and where local knowledge may be worth paying for due to market inefficiency.


We are expert users of the Morningstar Adviser Workstation, the leading fund research and portfolio management system, which allows us to filter thousands of funds and select the most suitable for each circumstance. We are obliged by our regulator to consider all forms of retail investment for our clients, which the system facilitates and records.


All investment clients also have a web portal where they are able to view their investments in one place, and which allows them to securely upload documents, and to which we can send detailed investment reports on both a regular and ad hoc basis.


We believe that ‘visibility’ of your investments makes our clients more engaged with their portfolios. To create this visibility, the vast majority of our clients’ investments are held on a trading and custodian platform (‘wrap’), allowing them to log on from wherever they are in the world and view their portfolios in one place.


As financial planners, not simply money managers, we start with the question 'why invest?' and we will always consider other options such as repaying mortgages and other debt, or holding savings in offset mortgages where the equivalent rate of gross income can be very attractive, particularly for 40% or 50% taxpayers.  


In brief, our investment style keeps costs low, is based on objective research from the premier investment data service and on academic research into the efficiency of markets, behavioural aspects of finance and the expected risk & returns from a range of asset classes. The aim is to tailor your portfolio as precisely as possible to your risk tolerance, the expected duration of the investment, your tax position and any ethical considerations important to you.



Fiduciary Partners LLP

Building Three

Chiswick Park

566 Chiswick High Rd


W4 5YA



0800 052 0494 FREE

or 020 8621 3302

M: 07590 288234




You may also use our contact form.

Regulatory statement

Fiduciary Partners LLP is an appointed representative of Sanlam Partnerships Ltd, which is authorised and regulated by the Financial Conduct Authority.  FCA no 497873. Partnership no OC341257. Members: A J Brixey-Williams, D M Hewett. Registered Address: 10-14 Accomodation Rd, Golders Green, London NW11 8ED. Registered in England.


Decisions should not be taken based solely on the contents of this website.


Regulations, levels and bases of taxes are subject to change.


The firm is not responsible for the content of external links.


The content is aimed at UK residents or residents of MiFID countries.



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